Site-Specific
Generate Targeted Leads and Maximize Your Advertising
Dollars
Premium Web sites attract the high value customers that are
the lifeblood of any business. The key to effective marketing is to reach this valuable
audience at places where they find the information that helps them make purchases.
Site-Specific Targeting
Advertisers have the convenience of being able to bid for placement
on a wide array of premium content Web sites, such as BusinessWeek, USATODAY,
ComputerWorld, PC Magazine, and more within specific vertical channels. Advertisers
select the Web sites and categories that are most relevant to their business, giving
them complete control over their advertising dollars.
How does it work?
Marchex Pay-Per-Click Site-Specific is a pay-per-click advertising program that enables advertisers to place text ads on specific premium publisher Web sites and categories.
Step One: Select the Web site and categories that are relevant to your products
and services.
Step Two: Control what you are willing to pay to have a buyer click through
to your Web site. Set the price per click through our user friendly interface.
Step Three: The placement of your listing is determined by both your bid
and ad relevancy.
Benefits
Highly Targeted Audience
Premium publisher Web sites offer you the perfect environment to reach buyers within an environment they trust. The users are more qualified, and are more likely to convert into customers for your company.
Site-Specific and Category Targeting
Target your ads to relevant content categories on premium branded
Web sites and achieve superior advertising results.
Detailed Account Management Tools
Marchex Pay-Per-Click Site-Specific offers real-time tracking and reporting tools by site-category and ad to achieve maximum ROI.
Easy Sign Up Process
Get up and running in less than one day.